The Nautilus Group Introduces New Line of Nautilus Cardiovascular Equipment
VANCOUVER, Wash.--(BW HealthWire)--Aug. 1, 2002--The Nautilus Group Inc. (NYSE:NLS - News), a leading marketer, developer, and manufacturer of branded health and fitness products, today announced a new line of cardiovascular equipment under the Nautilus® brand name, traditionally known for top-of-the-line strength equipment.
The initial introduction of Nautilus® cardiovascular equipment will include 10 new treadmills and stationary bikes targeted for the high-end consumer market and sold through specialty retail fitness and athletic stores.
The new Nautilus® treadmills feature proprietary React(TM) Absorption Control Technology, accommodating the needs of runners and walkers of all weights with maximum comfort and stability. The new Nautilus® stationary bikes provide comfort and ease of use in both recumbent and upright models. The entire Nautilus® cardiovascular product line incorporates innovative designs, with lower profiles and contact heart rate monitors, that differentiate them from other brands.
"This new product line is a significant move forward toward our goal of further leveraging the Nautilus brand across the complete spectrum of fitness products," said Kevin Lamar, President of The Nautilus Group. "Now the same high quality, user-friendly characteristics that give the Nautilus name its prestige in the strength category are available in a superb line of cardio equipment."
"The expansion of the Nautilus product family also provides our dealer network with quality products under a trusted brand that address the full range of consumer fitness needs, with everything to create a fully equipped home gym for their customers. We believe this represents a convenient and powerful formula for dealer success."
Nautilus Cardiovascular equipment is expected to be available for sale in October and will be on display at the Health and Fitness Business show in Denver, CO, from August 1 to August 3, at booth #604.
About The Nautilus Group
The Nautilus Group, Inc. (formerly Direct Focus, Inc.) is a leading marketer, developer, and manufacturer of branded health and fitness products sold under such well-known names as Nautilus, Bowflex, Schwinn and StairMaster. The Company currently markets its Bowflex home fitness equipment and Nautilus Sleep Systems through its direct-marketing channel, using an effective combination of television commercials, infomercials, response mailings, the Internet, and inbound/outbound call centers. The Company sells its Nautilus, Schwinn and StairMaster commercial fitness equipment through its sales force and selected dealers to health clubs, government agencies, hotels, corporate fitness centers, colleges, universities, and assisted living facilities. The Nautilus Group also markets and sells a complete line of consumer fitness equipment, under its Nautilus, Schwinn and StairMaster brands, through a network of specialty dealers, distributors, and retailers worldwide. The Company is headquartered in Vancouver, Washington. The Nautilus Group is located on the Web at www.nautilusgroup.com.
From time to time, The Nautilus Group may issue forward-looking
statements relating to its products and services, including statements
regarding its Bowflex, Nautilus, Schwinn Fitness, and StairMaster
businesses. Factors that could affect The Nautilus Group's actual
results include its reliance on a limited product line, fluctuations
in advertising rates, market acceptance of its existing and future
products, growth management challenges including the growth resulting
from the acquisition of the assets of Schwinn Fitness in September
2001 and StairMaster in February 2002, a decline in consumer spending
due to unfavorable economic conditions, government regulatory action,
its ability to effectively identify and negotiate any future strategic
acquisitions, its ability to integrate the StairMaster business and
any other acquired businesses into its operations, unpredictable
events and circumstances relating to international operations
including its use of foreign manufacturers, and general economic
conditions. Please refer to our reports and filings with the
Securities and Exchange Commission, including our most recent annual
report on Form 10-K and quarterly reports on Form 10-Q, for a further
discussion of these risks and uncertainties. We also caution you not
to place undue reliance on forward-looking statements, which speak
only as of the date they are made. We undertake no obligation to
update publicly any forward-looking statements to reflect new
information, events or circumstances after the date they were made or
to reflect the occurrence of unanticipated events.
Contact:
The Nautilus Group, Inc. Jean Suffin Public Relations 303/545-1432 or StreetConnect Michael Newman Investor Relations 206/320-1231